Terms, Refunds and Privacy

Blueprint Before You Write — course terms

Last updated: September 29, 2026

This page covers buying and using the Blueprint Before You Write video course (the “Course”) and using this website (the “Site”). It includes our Refund Policy, Privacy Notice and Cookie Notice. By using the Site, submitting a form or pre-ordering the Course, you agree to these terms. If you do not agree, please do not use the Site or buy the Course.

1) Scope

The Site and the Course are provided by AVELaunch Books. These terms apply to the Course only. Our other products and done-for-you services are covered by the terms on our main website, avelaunch.co/terms. Where the two differ, this page applies to the Course.

You must be at least 18 years old (or the age of majority where you live) to buy the Course.

We may update this page from time to time. The “Last updated” date shows the latest version. Changes do not reduce the refund rights you had when you bought the Course.

2) Pre-order terms

What you are buying. Founding enrollment in the Course at an early access price. The Course is being recorded and is not available yet.
Release date. We plan to release the Course on October 21, 2026.
Price. You pay the founding price shown at checkout, once. From release, the regular price is $249. Your price does not change after you buy.
If the release is delayed. We will tell you by email, with the new date. Until the Course is released, you can ask for a full refund at any time (see section 4).
If the Course is not released. If we decide not to release the Course, we will refund every pre-order in full. You do not need to ask.

3) Access and license

Delivery. On release day, we send access instructions to the email address you used at checkout. If you do not receive them within 24 hours of release, contact books@avelaunch.co.

What you get. Six recorded video modules, module slide decks, the Book Discovery Workbook, self-check checklists and examples, as described on the Site. Access is self-paced and does not expire, for as long as we operate the Course.

License. You receive a limited, non-exclusive, non-transferable, revocable license to use the Course for your own personal use (or internal business use by the purchasing entity). You may not resell, share, redistribute, publish, or make the Course or its materials available to others. We may end access if the license is breached.

Your work stays yours. Everything you write in the Workbook and your Book Blueprint belong to you. We retain all rights in the Course materials.

4) Refund Policy

This Refund Policy applies to the Course. It replaces, for the Course only, the “all sales are final” rule in section 3.4 of the avelaunch.co terms.

Before release: full refund on request at any time, including if the release is delayed.
After release: full refund on request for 5 days after release, through October 25, 2026.
After October 25, 2026: sales are final, except where a refund is required by applicable law.

How to ask. Email books@avelaunch.co with the subject “Refund request”, from the address you used at checkout. We refund the full amount to your original payment method through Stripe. Your bank may take several business days to show it. When a refund is issued, access to the Course ends.

UK and EEA consumers. You may have additional statutory rights to cancel a distance purchase. Nothing in this policy limits rights that cannot be excluded by law.

5) Privacy Notice

5.1 Who is responsible

AVELaunchBooks OÜ (details in section 10) is responsible for the personal data described here. Questions and requests: books@avelaunch.co.

5.2 Data we collect on this Site

“Get notified” form: your email address, your optional answer to “What’s holding you back?”, and which price version of the page you saw.
Purchase: your name, email, country, payment status and any optional answer you give at checkout. Card details are handled by Stripe; we never see or store them.
Usage and device data: pages viewed, how far you scroll, which buttons you click, which price version you saw, approximate location, device and browser type, and IP address.

5.3 How we use it

to process your pre-order, deliver the Course and handle refunds (contract);
to email you when the Course launches, if you asked us to (consent);
to understand which version of the page works and improve the Course offer (legitimate interests);
to measure our ads, only if you accept cookies (consent);
to keep accounting and tax records (legal obligation), and to prevent fraud and secure the Site (legitimate interests).

5.4 Who we share it with

We use these service providers, who process data on our behalf or under their own terms:

Stripe — payments and refunds;
MailerLite — the launch notification list and course emails;
Cloudflare — website hosting and form handling;
Google (Google Analytics 4, Google Ads) — site analytics and ad measurement;
Meta (Meta Pixel) — ad measurement, only after you accept cookies;
the platform we use to host the Course videos, which we will name in the access email.

We do not sell personal information in the ordinary sense. If some analytics or advertising tools count as “sale” or “sharing” under US state laws, you can opt out (see 5.7).

5.5 International transfers

Our providers may process data outside your country, including in the United States. Where required, we rely on appropriate safeguards for these transfers.

5.6 Retention

We keep data only as long as needed for the purposes above. The launch list is kept until you unsubscribe or the Course launches, whichever comes first, unless you join another list. Purchase records are kept as long as accounting and tax law require.

5.7 Your rights

Depending on where you live, you may have the right to access, correct, delete, restrict or object to the use of your data, to data portability, and to withdraw consent at any time. US residents in states with privacy laws, including California, may also opt out of targeted advertising and “sale” or “sharing” as defined by state law. Email books@avelaunch.co with the subject “Privacy Request”, the email you used with us and your request type (Access / Delete / Correct / Opt-Out). You can also complain to your local data protection authority.

5.8 Emails

You can unsubscribe from launch and marketing emails at any time with the link in every email. We may still send messages needed to deliver your purchase or handle a refund.

5.9 Children

The Site is not intended for children under 16, and we do not knowingly collect their data.

Cookies are small files stored on your device; similar technologies include pixels and browser local storage.

Always on (needed for the Site): your cookie choice, the price version you saw (so the price stays the same when you come back), and a record that a purchase event was already sent. These are kept in your browser’s local storage and are not used for advertising.
Analytics and advertising (only if you click “Accept”): Google Analytics 4 and Google Ads cookies, and the Meta Pixel.

Until you choose, Google tags run in a restricted mode and do not set analytics or advertising cookies; they may send limited signals, such as that a page was viewed, without identifying cookies. The Meta Pixel does not load at all unless you accept.

You can change your choice at any time with “Cookie settings” at the bottom of every page, or in your browser settings.

7) Disclaimers

The Course is educational. It is not legal, financial, publishing or other professional advice, and it is not a done-for-you service. We do not guarantee any outcome, such as finishing, publishing or selling a book, media coverage or business results. The Site and the Course are provided “as is” and “as available”, to the extent permitted by law.

8) Liability limits

To the maximum extent permitted by law, we are not liable for indirect, incidental, special or consequential damages, or for loss of profits, revenue, data or opportunities. Our total liability for any claim related to the Course will not exceed the amount you paid for it. Nothing in these terms limits liability that cannot be limited by law.

9) Governing law and disputes

These terms are governed by the laws of Estonia, without regard to conflict-of-laws rules. If you are a consumer, you also keep the protection of mandatory consumer laws in your country of residence. Before filing a formal claim, both parties agree to try in good faith to resolve a dispute by written notice and negotiation.

10) Contact and company details

Trade name: AVELaunch Books
Legal entity: AVELaunchBooks OÜ
Registered address: Harju maakond, Tallinn, Lasnamäe linnaosa, Sepapaja tn 6, 15551, Estonia
Registry / Tax ID: 17355813
Email: books@avelaunch.co
Phone: +1 (929) 828-4352
Main website: avelaunch.co